Infringement of personality rights of individuals is a constant battle. Those that choose to ignore the problem only increase its severity and resulting damages.
Encore has created its Watch Dog Program to effectively identify and combat infringement. The Program consists of the following:
- A complete audit of the licensed use of the intellectual property;
- A thorough internet search with multiple search engines and terms to locate all unauthorized use;
- eBay/Yahoo/Amazon auctions search;
- Complete semi-annual reports, or a one-time report, depending on choice.
The resulting report serves as a basis for a myriad of options including issuing Cease & Desist orders; negotiating a settlement; or entering into a new licensing agreement.
